Candiani, the self-proclaimed “greenest mill in the blue world”, is not only strongly committed to matters of sustainability, but also to the tailored communication of its efforts and production alternatives in this field.

To explain their new Kitotex and Indigo Juice innovations, the Italian denim maker is offering information on three levels: In-depth technical reports for CSR managers, less detailed versions for brands and manufacturers and very easy-to-understand information for retailers and consumers.

This new video shall help to communicate Candiani’s water-, chemical- and energy-saving processes even to the less profoundly informed denimheads.



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