Keyword Wrangler - Sportswear International

Brand profile

Martino Scabbia Guerrini: “We are responsible”

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Photo: VF

Photo: Isa Foltin

Consumer relation

B&&B by Zalando: Fun and Fashion, (almost) for free

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Spin-off

VF plans: More power through separation

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Photo: VF Corporation

Photo: Duck

Trade Show

Why London’s trade shows are worth a visit

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Photo: Levi's

Comment

Counter tariffs: All quiet on the US denim front

As the EU imposes counter tariffs on American denim, the US side of the industry remains quiet and seemingly frightened.

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Trade Show

That was going on at the trade shows at Arena Berlin

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Photo: Fredericke Winkler

Photo: Bright

Trade Show Preview

What you shouldn’t miss at the Berlin trade shows next week

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Photo: Siddique Islam

Trade Show Review

Why Bangladesh’s denim products should be diversified

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Trade Show

NY Women’s Market Recap: Coterie

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Photo: Christopher Blomquist

Photo: Amedeo D.

Retailer To Watch

“When they enter our store they think they have discovered some new shopping spot.”

Italian established sportswear store Amedeo D. has attracted young kids since 1982. Here, Federica De Respinis shares the store’s story.

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Photo: Adnym Atelier

Label To Watch

Don’t miss this label: Adnym Atelier is sexless from Sweden

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Photo: Siddique Islam

Trade Show Review

Bangladesh: Denim Expo highlights transparency to attract global buyers

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Photo: a nice design

Comment

Why Bread & Butter was exactly the right event to fetch today’s Gen Y and Z consumers

A weekend full of A-list music and fashion entertainment in a seriously impressive environment-if anything, Zalando's second interpretation of Bread & Butter was exactly what its motto promised: Bold. But do empowerment talks by niche influencers and the commercial interest of mass-market fashion retail go together? We were suprised how well they did.

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