Retailer to Watch
"We never expected anything of this 43einhalb thing"
From quitting their office jobs and instead doing what they love, Mischa Krewer and Oliver Baumgart have come a long way since opening their sneaker store 43einhalb in the little town of Fulda five years ago. Here, they speak about their brand new store in Frankfurt, sneaker storytelling and the painful lack of free Mondays. Read more →