Danish fashion label Vero Moda dedicates a month, between 28th September to 28th October, to celebrate being in the fashion industry for 25 years.

In conjunction with the celebration, eight absolute must-haves will be available at reduced prices in all retail stores. One of the anniversary-styles is the "Jana Lurex Blazer" - which turned out to be a very popular item of the last campaign shoot with style icon and current face of Vero Moda, Alexa Chung in London. The campaign was accompanied by international stylist Christopher Niquet.

Vero Moda is popular with women around the world and is currently being distributed in more than 40 countries and more than 1045 brand-own stores.