Project and MRket, the leading menswear trade shows, were held once again under the roof of the Jacob Javit's Center in New York City.
For those who didn't make it to the shows we compile our highlights and trends of the shows here:
Latest Denim Trends:
In the Blue section, classic denim brands were exhibiting clean and raw denim juxtaposed with extremely embellished and attention-calling distressed denim.
Comfort stretch and “back to real denim looks” where the main themes in almost all men’s denim collections. Back to real denim signifying the look of a pair of vintage jeans with the comfort of stretch.
Athleisurewear was at the core of almost all denim brands.
In terms of offering variety of styles and washes, AG Adriano Goldschmied was most impressive. They presented a complete and thorough collection of jeans ranging from super skinny to the traditional wider leg and baggier style, including washes of all possible nuances of blue as well as blacks. Their black washes range from deep and clean black to stonewashed and almost grey-ish.
Mavi is a very close second with their array of fits for every men’s body type and preference. They also showed a complete and well thought of collection with emphasis on comfort combined with ‘chique”. They had the best variety of athleisurewear jeans.
Best attention calling brand:
If you are looking for embellished and attention calling denim, then Robin’s Jean is the brand for you. His studded motorcycle jeans come in rigid denim as well as in stretch denim. Ripped and distressed jeans with lots of details on every single pair is Robin’s trademark.
Best classic denim:
Classic and raw denim styles made with selvedge denim have gained more and more followers besides the real denimheads.
If you are part of this group, then Baldwin and Raleigh would be the best brands for you.
Best denim newcomer:
At the denim section, there was actually only one new men’s denim brand, Liverpool. They have been around since 2012 producing women’s jeans and now launched their first men’s collection. It remains to be seen how they will be doing with their new line which is comprised of the basic core styles: slim and straight, basically restricted to medium and dark blue washes, made with stretch for comfort.
The fairs presented a lot of (new) talent, including State Bags, KJUS, Troubadour and M. Singer, as well as inspiring collections from old standbys Faherty, Res Ipsa, and Vince.
Among the new and newsworthy brands was French lifestyle brand, Serge Blanco, founded by the former Rugby player. The collection includes everything for the sportswear-oriented man like polos along with a good selection of denim.
Projectsole New York’s only men’s contemporary footwear platform, featured brands such as Johnston & Murphy, Kenneth Cole, Lucchese, R.E. Tricker, Right Bank Shoe Co., National Standard and Trask.
It was sneakers all over. Hi-top, low-top, and anywhere in the middle! The core color of the sneakers is white and the material definitely leather and not canvas. Many brands added some kinds of details like wide elastics or logos, like the National Standard on the image here.
Additional, one see a lot of boots, but rather more hi-top lace-up shoes, which seem to be generally
becoming super trendy for guys as well.