While disclosing novelties for s/s 2018 to fashion insiders, manufacturers and textile experts, the event will focus on “Transformation – A Concentration of Strength” and will host appreciated brands and personalities.
Within the denim-focused Bluezone area, the special collaboration project “Mission Blue” will be disclosed as part of a collaboration with top partners such as G-Star Raw, Bluesign Technologies, Calik Denim and CHT/Bezema Group.
G-Star Raw will disclose how they want to launch new iconic products with minimal environmental impact by carefully selecting materials, chemicals and processes. The event will take place on Tuesday 31 January, at 4pm.
As part of the same initiative, CHT/Bezema Group will be part of a panel discussion presenting how they are facing new challenges in trend picking, and developing the newest ecological and fast-forward solutions.
Trend guru Li Edelkoort will also hold a trend presentation on fashion and textiles for s/s 2018 focused on the theme of transition as an answer to unpredictable times characterized by radical changes, which will be presented on Tuesday 1 February, 2017 at 2 pm. Edelkoort will also disclose an exclusive preview for f/w 2018/2019.
This show’s edition aims to investigate how rustic and technology can work together and how handmade and customized goods can be produced according to most recent industrial production patterns at local manufacturers, for instance.
“Among our core tasks we watch the changes on the market from all angles very closely. With the support of strong textile firms and high-tech specialists we aim to give answers to current developments,” commented Sebastian Klinder, managing director, Munich Fabric Start. “We always adopt new paths and benefit from the innovative power of Germany as a business location as well as from the economic and the technological reliability of Munich.”
The show will host over 1,700 new fabrics and accessories collections offered by about 1,100 producers and suppliers from over 37 countries, including 800 fabric manufacturers.
The Bluezone and the connected Catalyzer and Keyhouse pavilions will remain open on 31 January and 1 February 2017 only. Bluezone will present 75 established denim mills. Newcomers for this edition will be Albiate 1830, Kurabo, Denim Studio, Blu International, Crescent, Redmark Firemount and Soorty. The Catalyzer area will host 25 suppliers presenting innovations with a focus on denim heritage and sustainability.
The Keyhouse area will rather focus on the “Fashion goes technology” theme and will present 40 suppliers strongly involved in achieving some of the newest technology and sustainability developments. Among exhibitors there are Schoeller, Toyota, Cordura, Lenzing, Filatures Des Parcs, Naveena and Dyneema.
Munich Fabric Start will also host many events and occasions to meet and greet the industry and have big fun. On 31 January, starting from 11am in the area between the Catalyzer and All Star Mills Bluezone halls, Sportswear International Magazine, in collaboration with Munich Fabric Start will hold the Denim Curling Competition, the first curling tournament involving couples of players enjoying a typical Bavarian sport game. On the evening of this same day, at 6.30 pm at M.O.C. Fairground, Munich Fabric Start will be inviting suppliers, decision-makers and designers to the Munich Fabric Night party featuring DJ Janusch.
“2016 was the year of investments, innovations and premieres. It was the most successful year since the trade fair’s existence,” commented Wolfgang Klinder, managing director, Munich Fabric Start. “2017 will be the year that will see the sharpening of all different areas and individual segments. With its current high-performance package from leading suppliers our show is raising its offer’s quality bar even higher. This applies both for the wide range of textile collections and for the pioneering process and material developments.”
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