Following the successful campaign during the summer, finding the first two “Topmen” in Berlin and Hamburg, British fashion label Topman is now searching for a third ‘Topman’ in Munich. Re-launching this campaign aims to boost the popularity of the German online shop,, so that Topman, the upfront fashion brand, can be further established and expanded. In addition, the British fashion house wants to get a further insight from these ambassadors about the German fashion scene.

From October 2 to 14, young men have been invited to apply for this role as an ambassador for Munich. Applications can be made online at The winner will receive an exclusive insight into the world of fashion and lifestyle. The program will also include behind the scenes fashion shows at major fashion photo shoots and parties, along with an exciting trip to London, the home of Topman.
Fashion expertise shall be mediated through the two bloggers behind German men’s fashion blog Dandy Diary. David Kurt Karl Roth und Carl Jakob Haupt will take the Topman ambassadors with them to several events, give them insights into the fashion world and report on that on their blog.