The fourth edition of Super is ready to start in Milan. It will take place from 20 to 22 September 2014, in the new location at FieraMilanoCity, Pavilion 3, viale Scarampo-Gate 5, in the Portello area.

The fourth edition of this show born from the collaboration between Pitti Immagine and Fiera Milano trade fair will showcase over 200 accessory and pret-à-porter collections. Focus of attention are women’s fashion and new and up-and-coming Italian and international designers. Also ready for debut is the special project Open Russian Fashion - produced in cooperation with the Ministry of Industry and Trade of the Russian Federation.

The show will present 200 women’s apparel and accessory collections for s/s 2015, including over 40% newcomers. Thirty percent of the total participants are from abroad; 60% of them feature accessories, and 40% are pret-à-porter.

Out of the 6,000 buyers who attended the last edition (+18%), 1,200 came from abroad: especially from Japan, Switzerland, Spain, France, Germany, Russia, South Korea, China, Greece, Belgium, Austria, Hong Kong, USA, Ukraine, Great Britain, The Netherlands and Sweden, altogether representing a total of over 40 countries.

The project Open Russian Fashion will bring 13 significant Made in Russia women’s pret-à-porter and accessory collections to Super. The participating brands and designers will include: Katerina Fee, Maria Golubeva, Alexander Khrisanfov, LES', Natali Leskova, Mineral Weather, Luda Nikishina, Open Russian Fashion, Osome2some, Georgy Rushev, Anna Slavutina, SOL' Designers, Yanina Vekhteva and Natasha Weinstock.