Eve, the fashionable rapper and actress, announced the launch of her own women’s clothing line today. Called Fetish by Eve, the urban collection will comprise activewear, denim and separates for juniors and women. It will be divided into four groups: leisure, athletic, basics and fashion.

The collection’s retail prices will range from US$28 to US$350. The clothes will be sold in US department and specialty stores.
Los Angeles-based Innovo Group Inc. was named as the licensee to manufacture, market and distribute the new line. The first pieces will arrive in stores by fall 2003.

(From PR Newswire)