Superga UK are pleased to announce the British superstar as the new face of their Spring/Summer 2013 campaign. Rita Ora takes the reins from Alexa Chung, who due to TV commitments was unable to continue her role as ambassador for the label. Unstoppable with her first three singles of 2012 all going straight to number one in the charts, Rita has also shaken up the fashion world with her street-luxe signature style.
Rita Ora will team up with Superga for an exclusive shoot of the brands new Spring/ Summer 2013 collection; bringing a touch of her style to the Italian brand’s coveted shoes, which will launch in May 2013.