The Administrative Board of Puma SE announced today that, by mutual agreement, Franz Koch will step down from his position as CEO of PUMA and member of the Group Executive Committee of PPR SA, the main shareholder of Puma SE, at the end of March 2013.

As of December 1, 2012, Jochen Zeitz had resigned from his position as Administrative Board Chairman and thereby marked the end of a chapter in the history of Puma. According to a company statement, Puma is now “entering a new phase in its development and is changing its top management structure to take on those challenges”.

Franz Koch will remain CEO of Puma until the end of March, and work in collaboration with Puma’s new Chairman of the Administrative Board, Jean-François Palus, who is also PPR Group Managing Director.

Palus stated: “Together with Jochen Zeitz, Franz Koch has been the driver of strategic key initiatives and has strongly contributed to Puma’s development over the past few years. I would like to warmly thank Franz for his efforts, commitment and dedication to Puma, as well as his contribution to evolving the organization and management team.
Going forward with the future CEO, who we aim to hire by spring 2013, we will pursue the reorganization of the company, focus on product innovation and marketing, and will continue to devote the necessary resources to the development of the brand.“