A special fundraising campaign “100 Photographers for Bergamo” was recently started in Italy. The initiative will benefit the Papa Giovanni XXIII Hospital in Bergamo, one of Italy’s (and the world’s) cities most affected by the coronavirus pandemic.
The project has met immediate success as it reached donations of €350,000 in merely five days.
Initially it involved 100 Italian photographers including Oliviero Toscani, Michelangelo Di Battista, Toni Thorimbert, Giampaolo Sgura and Maurizio Galimberti each of whom donated a photo that could be purchased for €100 each.The campaign, started with the help of community magazine Perimetro and Liveinslums, a non-profit organization for social utility (aka ONLUS), was just relaunched and also involved the international network Linke Lab, a new set of photographers, including foreign talents such as Alec Soth, Susan Meiselas, Adam Bromberg, Ed Kashi, Christopher Morris among others. The fundraiser will continue until Sunday April 5.
Photos can be purchased here.