Small but high-quality–that's how one could describe the combined fair from Who's next, Première Classe, Impact, Man/Woman and Silmo, which took place live in Paris last week. There was a very intimate, familiar atmosphere among the few exhibitors. Sandy Chagnaud, founder of the ecological denim brand Happy Haus, who had registered just before the start, expressed what many exhibitors thought: "It was great fun to be here. I don't know if I even like it better than before, despite the fewer visitors. Everyone was nice to each other." Due to the merger of the various trade fairs and the Covid situation, the range of products on offer was manageable, but very varied and included fashion, jewelry, accessories, leather goods and also textile care. SPORTSWEAR INTERNATIONAL looked around and discovered the following five brands to watch:
Makassar
Photo: Barbara Markert
Makassar
Makassar Bags
Laurence Callewaert from Brussels specializes in upcycling old materials. The Belgian buys out leftover decoration fabrics and processes them into straps for her bag collection called Makassar Bags. “Decoration fabrics are very resistant. For some decoration fabrics I don’t have more than just for two straps, but sometimes I have enough and different motifs. Because of this, every bag becomes a little bit unique.“ The straps are only sold in connection with a bag and not separately. But customers can of course choose which textile straps they want.Her bags are made with Italian calfskin leather, are produced in Morocco and are “versatile.” By adding small details to the design, the volume of a bags can be expanded and the form can be changed: A trapezoid-shaped bag can be turned into a rectangular model, for example. Fringe and embroideries on the sides of the bag complete the design. The the bags retail for around €140.
DYC Team
Photo: DYC Team
DYC Team
DYC Team
The abbreviation DYC stands for "define your character" and produces "lifewear" in a special jacquard fabric. The company was founded in 2008 by McFly Chao and is based in Taipei, Taiwan, where everything is also produced. There are two lines: “basic” and "wear in blue.” The latter uses a special 3D technique that brings the lower layers of the denim jacquard fabrics to the front and creates a two-dimensional surface structure that also creates natural patterns thanks to special washes. The elaborate processing results in unique pieces and with a special character. Until 2017 DYC Team produced exclusively menswear, but has now opened up to interior and lifestyle design products such as sofas, book covers, wallets, phone and computer cases, etc.

To make better use of leftover fabrics, DYC Team has extended in 2018 a brand new "RE NEW" series to give new life to denim fabrics that may have been abandoned. The brand strives to continuously plan products to be made with sustainable materials (using GOTS organic cotton and GRS recycled rayon that meets the SDG international certification). For about three years now, the brand has been present in the markets of Germany, Japan, China (Shanghai) and the USA.

Sneakcare
Photo: Barbara Markert
Sneakcare
Sneakcare
Gary Silvestre researched for about a year and a half until his product Sneakcare was perfect. In 2017 he founded his company in Nantes, France, and launched the care spray that protects shoes like bags and keeps them alive longer. The product, based on paraffin molecules, protects surfaces against dirt, water, grime and also against oil, wine and many other things that cause stains. The spray, which is now distributed in 120 shops and has been adopted by many concept stores as an addition to the range, works on all materials: leather, imitation leather, fabric and even suede. Dirt and liquids simply roll off. A 250 ml bottle retails for €15. Silvestre will expand his product range and also offer products for cleaning in 2021 when special brushes and polishing cloths will be added.
Guila
Photo: Barbara Markert
Guila
Guila Paris
Guila Denarie is a trained lawyer and had no background in design. When the mother of several children was looking for a new challenge to better balance work and family and to be able to work from home, she decided to launch a jewelry label. That was ten years ago. In the meantime, the jewelry line Guila is even represented in the luxury department shop Le Bon Marché as well as in 30 boutiques in her home country France and a growing number of POS abroad (Switzerland, Greece, Germany, Israel etc.). All products are "made in France,” most of them "made in Paris.” Denarie works with laiton with gold plating and a lot with enamel. "I work with a real enamel specialist in Paris. He also covers the real shells with enamel,” she says. The jewelry is available in 20 colors and much of it is reversible. The range also includes a collection for men and children.  Retail prices for bracelets range from €8 to €25 and necklaces are €25 to €35.
Rio del Sol
Photo: Rio del Sol
Rio del Sol
Rio del Sol
This swimwear brand’s name already reveals where it comes from: Rio de Janeiro, Brazil. Rio del Sol specializes in swimwear and beachwear for women and little girls. Founded in 2005, the company's design is based on the Brazilian lifestyle. There are many floral and also some animal prints, always in strong colors. The company maintains its own production facilities in its home country and pays attention to social responsibility: The entire manufacturing process, from the design of the swimsuit to the production, takes place in the factory in Rio de Janeiro. Recycled materials are also used. The bikinis and swimming costumes have hand-twisted details and all products are lined and made of very high-quality material. Many of the models are reversible and are available in different cuts.  In Europe the company is represented at El Corte Inglés and in smaller boutiques. The retail prices range from €70 to €80.



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