Crocs Europe has appointed a new retail director. Tim Lyons will now be responsible for the Crocs Europe retail business including 115 stores and 98 franchise stores in more than 45 countries.

Lyons has most recently worked as director of factory stores for Nike in Western Europe and has vast experience in international retail business. Before that he worked in executive positions for Marks&Spencer and Gap.

"We are very pleased to welcome Tim to our team. Our retail business is still targeting our strategy to position the brand Crocs in Europe long term. With Tim's vast experience, which he has gained during his career in various global companies, we further strengthen our position to achieve our aimed goals." says Vince Gunn, managing director of Crocs Europe.