New Balance further aims to push their development. In 2015, the multisports brand created a new management structure with Tobias Zingel, New Balance Head of Marketing and Product, and Max Eggen, Head of Sales. Now, with the start of 2016, Felix Luyven and Özcan Sahan strengthen the team.
Özcan Sahan has been working as the new sales representative for the area Lifestyle in South Germany since December 2015. In his new position he directly reports to Max Eggen. Sahan is supposed to further expand the lifestyle segment of New Balance. He previously worked at Brooks Textilhandel GmbH & Co. KG and managed the Ozone branch.