Jeans label Mustang has launched a new NOS program consisting of eleven men’s and seven women's jeans.

Jeans that have already been successfully introduced into the market have been modified with new details and new labelling and have been re-cut into tapered styles. The program is mainly aimed at women and has a specifically feminine approach. All washes and treatments have been developed in Mustang’s in-house denim laboratory at its headquarters in Künzelsau using Italian or Turkish fabrics.

"With the revised NOS program, Mustang remains faithful to its core values: We make honest denim for authentic looks," comments Hans-Bernd Cartsburg, CPO, Mustang group. "The outer appearance has been adapted to the aesthetic sensibilities of today. But the inside is, and remains, Mustang."

The retail prices of the NOS goods range between 69.95 and 99.95 Euros.