Swedish label Monki has announced plans to open up several stores in mainland China in autumn 2012.

“Monki is going from strength to strength, and the demand for our design keeps growing,” said Chief Operating Officer Henrik Aaen Kastberg. “We have been dreaming about mainland China for a while and we are thrilled that the right opportunity has come up. It’s going to be a great adventure!"

Monki creates conspicuous store designs, which is an important detail in their concept. They started in 2006 with three small stores in Sweden and currently run 56 shops in seven European countries and one in Hong Kong.