Peter Kruip will become the new Senior Vice President at Mexxfor Benelux, UK, Ireland and Scandinavia as of October 1, 2010. Kruip succeeds Yan Aerts, who will continue working for Mexx in his new position as Senior Vice President for France, Spain, Greece, Eastern Europe and the Middle East. Kruip previously served as COO at Dept BV, where he helped grow the distribution business of Dept and J.C.Rags and worked for Esprit prior to his position with Dept BV.