Polo lifestyle brand La Martina recently marked its 30th anniversary by opening a new flagship store in London at 23 Jermyn Street near Piccadilly Circus.

The brand’s menswear collection, including sportswear, outerwear, the main capsule collections, footwear as well as leather goods and accessories are all located on the ground floor.

The store’s basement level offers womenswear as well as a technical section with leather polo boots and mallets.

The interior of the 238sqm store features glass chandeliers, ivory shelving, dark wooden furniture, wing chairs and leather chesterfield davenports, which emphasize the brand’s premium value.

La Martina has retail locations in North, Central and South America, Europe, the Middle East and Southeast Asia, with more than 70 retail site including stores in Buenos Aires, Palm Beach, Miami, Las Vegas, St Tropez, Milan, Lyon, Porto Cervo, Capri, Dubai, Doha, Cancun, Kuala Lumpur and Mumbai. Further stores are planned for Beirut and Johannesburg.

Impression of La Martina store in London
Impression of La Martina store in London