JJean, younger denim brand offspring of the Italian Jeckerson jeans brand (also read here), only sold through shopping malls, will launch a new collaboration with Isko, specialized up-market denim manufacturer.

The new collaboration will debut for s/s 2015 as part of the whole men and women’s denim collections. They will both be characterized by a special label attached on the garment referring to the denim employed. The collection will present both trouser variants with the brand’s distinguishing patch applied on thighs, even if redesigned for this occasion, and also without patch.

“The collaboration with Isko is part of our strategy to always offer the best to our clients,” commented Gian Maria Argentini, CEO, Jeckerson. “JJeans is strongly focused on denim. Therefore it is fundamental offering high quality jeans products reflecting Jeckerson’s top level quality standards.”

"The collaboration between Isko and Jeckerson is always an inspiration source for us and this new testing step shows that we and Jeckerson share similar innovation paths that push us to explore always new denim-focused projects,” commented Marco Lucietti, Global Marketing Director, Sank/Isko division.

The collaboration employed three denims by Isko: Isko XMen’s, highly functional and comfortable denim for men, Isko Comfort, a highly comfortable authentic denim for men, and Isko Reform XP, a super-stretch authentic denim only aimed at women that enhances their silhouette.