Denim manufacturer Isko and dyeing substance specialist Archroma will soon launch a new book “Bluemasters - innovation in Denim”, an editorial project by Fabiana Giacomotti, journalist and lecturer of the course in Fashion and Costume Science at La Sapienza University in Rome.

“Bluemasters” will present the personal experience of many “masters” of the denim blue toile such as Renzo Rosso, Vivienne Westwood, Ermanno Scervino, Adriano Goldschmied, François Girbaud and Elio Fiorucci, featuring author of the book’s introduction.

The publication will be launched through an international road show that will start in New York on 10th April, moving on to Milan on 15th April, with its final launch in Istanbul on 6th May 2014.