Invista, specialist producer of polymers and fibres, has unveiled its newest product; Coolmax Air Fibre Technology, at the Outdoor Retailer Summer Market, held at the Salt Palace Convention Centre in Salt Lake City from 31 July – 3 August. The fabric is made from high-performance fibres which have been engineered to maximize consumer comfort, have excellent moisture-management performance, are highly breathable and dry quickly.

The fabric works by actively drawing moisture away from the skin’s surface and dispersing it so that it can evaporate rapidly, thus keeping the wearer feeling cool and dry. This is accomplished through the propeller cross-section whereby the wicking channels within and between the fibres quickly move sweat to the surface of the garment where it evaporates. In addition to this, the high breathability of the fabric means the wearer has a close connection to the microclimate, which increases the potential for cooling.

“One of the key differences between Coolmax Air fibres and other standard wicking fibres in the marketplace is its patented propeller shaped cross-section,” says Heather Stefani, Invista’s global segment leader for Activewear. “This fibre shape allows for fabrics to deliver superior performance and comfort through the use of modified polyester fibres with special micro-channel cross-sections. The combination of moisture management and increased air permeability helps improve drying time so that wearers can perform at their best.”