Italian local newspaper, Il Mattino di Padova, has published an own analysis of the Diesel group’s balance sheet. They explain that in 2013 Diesel’s revenues fell to €477.9 million (-8%), its Ebitda decreased by 33% (€69.6 million compared with the €104.6 million of 2012) and net results were cut in half (€26.9 million, -57%).
The company’s business is apparently slowed down by the Italian (-21%) and European (-8%) markets, while extra-European countries are growing well (+59%).

The company currently finds itself in a relaunch which was kicked off in 2013 with the arrival of Diesel’s new artistic director Nicola Formichetti, the new CEO Alessandro Bogliolo and Andreas Melbostad as new creative director for Diesel Black Gold.

The future of the brand might no longer be tied to jeanswear only but could rely on additional new product categories that are still top secret. Despite this the company’s net asset is solid: in 2013 they registered €789 million and employed 747 people (711 by end 2012).

When asked to comment, Diesel’s reply was that the investigation has been carried out independently by Il Mattino di Padova, analyzing non-consolidated results.