Denim by PV, the specialized trade show for denim insiders, will be held in Paris Dec. 2-3 at Le Docks/Paris Saint-Denis. The must-see event will present forecasts for S/S 11 and will host at least 60 exhibitors, maintaining a stable number of exhibitors (there were 62 in December 2008).

Among the participating companies will be 13 new exhibitors, including Kurabo and Denim Valley by Royo, a new division of the Spanish company Royo that is launching a Hybridenim Tencel-cotton sustainable denim family. Also new will be Emmetre, the recognized Italian specialist in laundering and processing, as well as the Turkish company Eroglu, an important garment manufacturer and owner of Big Star, Colin’s and Loft.

Among the accessory manufacturers will be Italy’s Panama Trimmings, a specialized manufacturer of creative trimmings and labels, and Tur Ip, Turkish specialist in yarns aimed at denim, tapes and washable metallic yarns.

Major names in the business will continue to participate, among them Berto, Bossa Denim, TRC (Tessitura Robecchetto Candiani), Cappio, Denim Authority, Hellenic Fabrics, Italdenim, Okinawa, Orta Anadolu, Sartex,Tavex, ITV and Vicunha.

Paying attention to the global denim market, this edition of Denim by PV will focus on the ever-inspiring country of Japan for the jeanswear market. Its attention to handicraft, the environment and technology are some of the various elements that define the country’s spirit and expertise in denim. The “Tribute to Japan” theme will play out in the decoration, displays and spirit of Hall 3 of the exhibition.

Last June’s edition of Denim by PV drew 1,500 visitors (64% of which came from abroad), including top names among designers, denim experts and international jeans brands.

—Maria Cristina Pavarini