All good things come in threes: Current/Elliott has revived its menswear range by launching a new collection for fall 2016. This time the collection is designed by an own menswear design team headed by Men’s Design Director, Kirk Von Heifner.

The collection is inspired by the eclectic commune of artists, surfers and musicians residing in Topanga Canyon during the 1960’s and 1970’s – where early traces of Southern California surf culture can be found. It ranges from deep shades of navy to faded raven greys and lived-in military greens. Alongside the full range of denim styles, the men’s collection will feature heritage tees, shirting and other timeless staples.

Von Heifner started his career at John Varvatos, before moving to Conduit Creative Office to develop design for Shinola, Filson and Original Jams. Before joining Current/Elliott, he served as Design Director of Venice’s premium surfwear brand, Lightning Bolt.

“California is my home and I grew up as a fan of Nirvana,” said Von Heifner, “so my deep passion for both will undoubtedly continue to be a great influence for the men’s collection each season. You can expect to see a strong presence of 70s California style woven throughout the line, mixed in with nods to 90s grunge.”

CEO Jack Schwefel noted that this expansion into menswear has been an organic evolution for the brand. “We are very excited for the launch of our Men's line. It is a natural progression as Current Elliott has always been a fashion brand inspired by iconic men's silhouettes. Kirk has worked with the entire design team to create a synergy and make our long time vision a reality.”

The collection will be sold online and throughout selected retailers worldwide.