Isko I-Skool, Isko’s educational project and annual award, recently presented its 7th edition’s finalists and partners via webinar. The event, that usually took place at Isko’s Creative Room near Treviso, Italy, connected students, young professionals and tutors through a digital platform.

The 20 shortlisted finalists, selected from over 150 applicants, participated the Denim Seminar focused on this year’s creative theme announced during the last January 2020 Neonyt Berlin edition: “North, East, South, West–connected by one planet.”

Throughout the editions, the Denim Seminar has always meant to involve the shortlisted finalists in a special two-day learning event providing hands-on experiences along with technical and soft skills development.

Hosted within the seminar were:

- “Welcome to the Denim Webinar” by Irem Orhun, senior executive Isko I-Skool;

- “Field to fabric: from cotton to denim fabric” by Baris Ozden, product development manager, Isko R&D Center;

- “Responsible design” by Miles Johnson, denim designer;



- “A good design is a sustainable design: How to create a responsible five-pocket jean?” by Creative Room: Massimo Munari, art director & manager, Wendy Pasinato, designer, and Anita Santi, designer;

- “The out-of-standard five-pocket jeans” by Alessio Berto, The Tailor Pattern Support;

- “Presentation skills” by Marina Tonella, Mestieri-Lab;    

- “Cadica & Isko I-Skool” by Cadica Group: Carlo Parisatto, CMO marketing & sales director, Alessandro Marchesini, head of sales & global business, and Mirco Reffo, art director;    

- “Eco-design & sustainable jeans production" by Carme Santacruz Zaragozá, creative, Brain Box at Jeanologia;    

- “Intellectual property” by Alessandra Vitagliano, legal consultant;

- “Welcome to LinkedIn!” by Sila Şener, relationship manager, LinkedIn;

- “Denim trends AW 21/22” by Kelly Harrington, denimhead, archivist and Japanophile.

Isko I-Skool logo
Photo: Isko I-Skool
Isko I-Skool logo
Partners of the 2020 edition are Itema, Jeanologia, Cadica, Cotton Inc., Replay and The Tailor Pattern Support.


“This is a very important moment, within the whole Isko I-Skool program,” claimed Irem Orhun, Isko senior executive Isko I-Skool Project. “The Denim Seminar is when participants have a concrete chance to gain both knowledge and competences to turn their vision into real garments. We wanted to grant them the possibility to fully experience this moment, even in the difficult international situation we are living, finding a new way to reach them all around the world. We are glad we did it and now we are eager to see what this year’s finalists will present at the end of this journey.”


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