“We can’t be happier, I think we already have a visitor record that compares to the previous edition,” said Christian Gregersen, founder and owner of Gallery, on the second day of the trade show, which took place 8 – 10 August, 2013 at the Forum Copenhagen. He also stated that there are many more international people attending the fair, but less Danish buyers. “

For past trade shows four people from one shop would come, now only one will come.” For Gregersen one explanation of the increasing number of international visitors is the demand for Scandinavian brands and also the new extended offer of exhibitors. “We never had El Corte Inglés coming to our trade show. This year they came. I think people are tired of uninspired collections and are looking out for something new.”

The only thing Gregersen felt slightly resentful about was the fact that Scotch&Soda didn’t keep their agreement. “They are the only one who constructed a close booth with glas windows. We are a relaxed and open minded trade show, nobody need exclude themselves. This will not happen next year,” said Gregersen.

In terms of womenswear trends, a lot of collections such as Storm&Marie, 2nd Day, Custommade, Bruuns Bazaar and Nanushka presented a mixture of sporty and functional elements, combined with feminine silhouettes and elegant style. Looks included silk-shorts styled with bouclé jackets or bomber jackets, sweatpants with silk shirts and decorated statement sweaters or mesh shirts with skinny jeans. Also prominent were all-over leopard, flower and jungle prints. Short biker jackets and tunic dresses seemed to be key pieces for next summer. Next to simple jeans in indigo and washed out optics, destroyed, coated and printed denims remain important for summer 2014. 7 for all Mankind went a step further by showing white denim shorts with leather applications and stitching. Labels to keep in mind are Nanushka; a Hungarian womenswear brand with a very cool and feminine collection and Peter Jensen; a Danish mens and womenswear brand that offer playful shirts and shorts.

The second edition of Crystal Hall, a unique showcase space for forward-looking unisex sportswear and fashion brands, was a success. At the entrance over 20 brands such as Ami, Astrid Andersen, Christopher Ræburn, Robinson Les Bains and Triumph & Disaster showcased part of their collections in spacious white boxes, right next to the Style-Setters area. “We are really happy with the presentation and the output of CIFF so far,” said Anita Wiczling from Comme des Garcons, who presented the collection of Moscow based designer Gosha Rubchinskiy.

A really eye catching booth at Crystal Hall belonged to designer Astrid Andersen. The collection, obviously inspired by basketball, was presented on black hat stands and a black round table. On the wall there was a golden basketball basket; simple but effective. Ganni, Lollys Laundry and Bjørn Borg showed for the first time at CIFF at the Style-Setters s area. Similar to the trends at Vision and Gallery, most of the collections at CIFF showcased sporty, urban looks with an elegant and feminine twist.