Cool, pure air, wild-growing herbs, majestic trees, ice-cold, clear water. Camp David, the modern lifestyle brand for men, launches its first fragrance for men. The masculine and bitter-fresh fragrance is now available at all 450 stores and Camp David’s online shop.

The focus lies on the spicy mixture of juniper berries, lavender, violet petals and ginger, combined with the freshness of lemons, bergamots and oranges. The natural and masculine character of the fragrance is composed by sensuous notes of sandalwood, musk and amber. In an impressive way, it reflects the impressions given by its namesake, the Canadian river Yukon. The flacon as well, represents the fragrance: Through its edged form made of glass with its heavy and prominent sealing cap, it stands for Yukon’s character.

“A fragrance like this corresponds to a fresh lifestyle brand for men like Camp David and completes our spectrum,” says Thomas Finkbeiner, General Manager of Clinton Großhandels-GmbH. In the future, there might be more fragrances added to the product range.