Bread & butter chief Karl-Heinz Müller has announced Sebastian Hennecke as the official deputy CEO of Bread & butter GmbH. In this new position as vice president of the tradeshow, Hennecke is responsible for the strategic development of the creative and communication department as well as the Active Guest Management, next to being in charge of sales and marketing. Hennecke has been working for Bread & butter for eight years. He started as sales manager, and formerly held the position of Director of Sales and Marketing.