Agenda Trade Show for action sports, surf, streetwear, lifestyle and sneaker industries, announces the addition of WeSC and RVCA marketing veteran Jim Shubin as Director of Endemic Relations. Working hand-in-hand with the executive team, Shubin will be key in strengthening existing exhibitor relationships and also instrumental in contributing to the show’s growth by bringing on new brands.

Shubin brings more than 20 years of experience in action sports and fashion to his new role. He helped launch and grow Drawls and Stepson apparel lines to over $10 million sales before joining Dwindle Distribution, where he oversaw sales and marketing for the most influential brands in skateboarding and also launched Almost Skateboards. From there, Shubin helped revitalize and globally expand multiple brands including WeSC and RVCA as the global Director & VP of marketing. Shubin also was ahead of his time in a similar role to the one he’s taken at Agenda when he helped build the Class Trade Show and Class@ASR in Los Angeles and San Diego respectively.