The fall/winter 2013 trade show season kicks off today when Agenda holds its tenth anniversary edition at the Long Beach Convention Center in Long Beach, California. The show will run today and tomorrow and showcase about 580 brands from the streetwear and action sports segments including 3rd  & Army, Adidas Skateboards, Billabong, Farah Vintage, Lacoste Footwear, New Balance, Nike, and Ziggy Denim.

Agenda will be open from 8am to 7pm today and 8am to 5pm tomorrow.

Off the show floor there will be a 10-Year Anniversary party at Lush Lounge with performances by Travis Barker, Yelawolf and Mix Master Mike tonight at 9pm and a launch party for the brand new Herschel Supply Co. + New Balance collaboration at the Hyatt The Pike Gallery Room tonight from 7pm to 9pm. Tomorrow at 7pm the Agenda Unified Night skating event will be held at The New Berrics skatepark.

Sportswear International’s US West Coast Correspondent, Rebecca Paiement, will cover Agenda for us and her online report will be posted on Monday.