Stripes move, sway and cross again and again. P.O.P Pitti Optical Power will be a visual and virtual spectacle that elicits new horizons of perception and perspectives on reality. No black and white austerity in Fortezza da Basso but rather a kaleidoscope of full colour patterns to make living interiors playful and hypnotic. All this in a set design conceived and curated by life-styler Sergio Colantuoni. A masterful combination of direction and motion graphics to the rhythm of Electropop, the new digital art project tied to the advertising campaign of the shows. 



Creative concept and production: Lateral Creative Hub 
Motion Graphics: Ditroit
Direction: Diego Diaz
Music: Alessandro Branca for Human Touch Music