YKK has inaugurated its first ever London Showroom in Commercial Street, Shoreditch. This opening should mark the start of a new chapter for YKK of developing relationships with fashion, accessories, and jewelry students, designers, and stylists.

The new location combines Japanese precision with British fashion and design created by architect and fashion designer, Kei Kagami. It operates as showroom and workshop stations. It also offer the accessory brand’s first ever in-store Snap & Button attaching service made up of two machines, a space for events, plus specialists offering personalized appointments.

Project leader, Mr Hitoshi Yamaguchi, EMEA Marketing Coordination Center, commented: “YKK has long worked with the fashion industry, and with the Showroom project it aims to strengthen even more its relationship within the fashion community.”

Inside the YKK showroom in London
Inside the YKK showroom in London