Wrangler's Website, which was newly launched in Spring/Summer 2013, has won two Favourite Website Awards, one for “Site of The Day” and one for “Mobile of The Day”.
The new website is specially adjusted to Smartphones and Tablets, and was developed by Swedish digital agency Kokokaka.
The men’s collections are presented with an interactive film, and the women’s collection with a digital booklet. "Every scene has its own interactive artwork – each one with different techniques, to achieve an emotional expression. That was the most demanding project we ever had“, said Jimmy Herdberg, Creative Director von Kokokaka.