Berlin-based footwear trade show What About Shoes has announced that the planned second edition for August 2014 is going to be postponed to early 2015 due to the current prevailing uncertainty in the industry. According to the event organizers, potential exhibitors want to wait for the developments around the Berlin Fashion Week in July before making any further commitments. In addition, the organizers also point out the weakened situation of the branch, highlighting the postponements and re-positioning of competing fairs as well as the success of e-commerce.

The exact date is not yet fixed, but the order show will presumably keep the appointment in February. The considerations about What About Shoes taking place concurrently with the Berlin Fashion Week (19-21 January 2015) were well received by key players of the event, because the concentration within one date is both a temporal and a financial relief for exhibitors and buyers.