Peter Boder
Peter Boder
The 12th annual general meeting of United Labels AG was held on May 8 in light of the company’s new "next generation" business strategy. Peter Boder, CEO of United Labels AG, presented not only the newly created e-commerce business department but also staff news to the over 500 stakeholders who attended the meeting: Albert Hirsch, CEO of United Label’s subsidiary Elfen Service GmbH since January this year and previous buch.de CEO, is now also a member of United Labels’ managing board. Boder said, "The e-commerce platform we are currently developing will play a central role in our business model. Against the backdrop of its importance, Albert Hirsch will be the responsible board person for this area.”
 
During the meeting, Boder informed the shareholders about Elfen Service GmbH's set up and the pillars of the next generation strategy that aim at increasing profitability and developing international markets and market shares with a focus on France, Benelux and Eastern Europe.
 
In a review of the fiscal year, Broder shared the group’s 2011 results in sales of €59.6 million (2010: €58.7m). Its consolidated net income amounted to €0.5m, equivalent to earnings per share of €0.13. As of last year, growth was determined by the key account segment where sales rose by 9% to €44.2m (2010: €40.6m). 2011 revenue drivers were new textile and clothing collections from "Cars 2," "The Smurfs" and "The Simpsons” licenses. This year, the focus is on products from the textile and gift areas of licenses "Filly,” "Spiderman" and the successful "Hello Kitty” that was recently added to the portfolio of United Labels AG. The company now includes about 100 different licenses.