For the first half of week, the streets of Los Angeles’ Fashion District were alive with activity for the twice yearly LA Market. The California Mart hosted significant shows Select/Emerge, Alt and Transit. Meanwhile, across the street, the New Mart Building continued its relationship with the Southern California edition of Designers & Agents.

Vyda Victoria at Select Emerge
© Douglas Cringean
Vyda Victoria at Select Emerge

Select held a noteworthy presence on the first floor of the giant CMC and was abuzz with better and contemporary apparel and buyers. Emerge, the show within Select, displayed a curated collection of new brands. Five-year-old label Vida Victoria showed their draping dresses that are made in LA to fit every body type and go easily from day to night. NexWonder, a new denim brand, is a local LA team that amassed knowledge from a rich history making denim for larger brands such as AG. Now they’re doing their own thing with a retail price of just $99 to $119. Another new label, Klarety, is made specifically for working women aged 25 to 45 years old. With looks that are perfect for the boardroom but also trend worthy without being too young, the brand aims to provide just what their niche customer is looking for.



Sir Wolf at Trans show
© Douglas Cringean
Sir Wolf at Trans show

Upstairs at the CMC, the Alt show proudly displayed athletic wear to make all the denim companies quake with fear. Brands like LA made Nux have high performance, body engineered styles including knit one pieces. Nearby tee brand Social Decay, showed their graphic tees including casual and athletic styles. The other Alt labels shared styles that go from the gym to the market to a date, made with comfort in mind and style guaranteed.

Sbicca at Trans
© Douglas Cringean
Sbicca at Trans

The Transit shoe show boasted an impressive selection of contemporary shoe brands. Sbicca celebrated their century on this planet with their cool, boho selection of fringes, peace sign emblazoned and printed leather sandals and such, all ranging between $65 to $130 retail. Other noteworthy women’s brands included Seychelles sandals, C Label, Mia and Diba True, to name only a few.

Select/Emerge
© Douglas Cringean
Select/Emerge


Over on the men’s list, the booths were a tad bit lonely as most buyers come to Transit look for women’s footwear. That did not detract from the talent of brands like J Shoes and Sir Wolf. J Shoes, in their first Transit show, brought their affordable, handmade leather soles and sophisticated uppers. Sir Wolf, the playful, young brand from Portugal marked their first Transit show with gold tipped sneakers and colorfully decorated but infinitely wearable creations.

American Colors at D&A
© Douglas Cringean
American Colors at D&A

D&A came back to Los Angeles in their usual New Mart home. A super busy, hopping show this season presented brands such as LA Made, CLP Jewelry, JAKETT, KOKIN, Lola & Sophia and Minnie Rose. The rich selection of accessories and apparel created a nice mix that buyers were enjoying and, more importantly, purchasing. Highlights included Aubrey Showroom’s American Colors and their USA made, Japanese sourced resort and fall cotton dresses and shirts. Pipsqueak Chateau, out of Brooklyn, began when the designer, a single mother, started knitting her own hats and getting more and more bold with her sense of style and creativity. The line has now grown into a charming collection of cotton designs.

As the LA Market grows in importance, the shows continue to build and attract buyers, exemplifying the best LA has to offer.