According to the new “Digital Economy Compass” by Statista, the country is to surpass the USA with its digital big players in 2018.

The main focus of the survey is the competitive development in the fields eCommerce, eTravel and Digital Media, which most influentially includes cloud, social and mobile - especially interesting for the fashion branch.

China will be the world's largest digital market in 2018
Photo: statista
China will be the world's largest digital market in 2018

The four most important Chinese companies in the digital sector are Baidu, Alibaba, Tencent and Huawei and increasingly operate globally which makes the American GAFA companies come under pressure.



"It is foreseeable that the growth of the so-called GAFA companies will become increasingly under pressure," says Tobias Bohnhoff, Head of Market Analysis at Statista. "A player from the West, who takes the lead in the Asian market, is not to recognize."

Also interesting:
Replay store in Sao Paolo

Expansion

Replay opens in Sao Paolo and seeks growth in China & the US

Read more →
White bets on China

Trade Show

White bets on China

Read more →
Inside Denham's newest store in Hamburg

Expansion

Denham enters new joint venture to fuel growth in China

Read more →
Kingpins Hong Kong

Tradeshow

Kingpins reduces frequency of its Hong Kong show; introduces the China City Tour

Read more →
Tina Gia at Shanghai Fashion Week

Stories

China, France and Italy join forces to support young designers

Read more →
Farah_1.jpg

Stories

Farah (Perry Ellis) to expand in China

Read more →