Tommy Hilfiger(, the brand oft affiliated with music, has announced the global launch of it’s online music website TommyTV ( collaboration with Sony BMG Europe. The site will continue it's successful Hilfiger Sessions – the platform for upcoming artists to showcase their talents – now broadcast to a wider, global audience, and continue in the brand's quest to bring music and fashion together.

TommyTV consists of four main segments: Sessions, offering backstage footage from the Hilfiger Sessions, and info of those forthcoming; Auditions, featuring those lucky enough to make it through the initial audition rounds; Artists, featuring music content made available through the Sony BMG partnership; and finally MyTommyTV, where viewers can register for the Sessions.

Photo: Tommy Hilfiger