Copenhagen tradeshow Revolver has entered a partnership with White, Milan. The collaboration will see Revolver curate a Scandinavian area, showcasing approximately 15 brands within White Man and Woman come summer 2016 (June 18-20). Similarly, also White will present 15 Italian fashion brands in a dedicated space at the next Revolver show (August 10-12). Plans are to continue doing so for seasons to come.
Other new initiatives designed to bring the Danish tradeshow forward were unveiled already during its last edition earlier this month (3-5 Feb.). The Revolver App, for instance, allowed visitors to navigate the space and find brands of interest without having to flick through a cumbersome show guide.