Hayward, CA-based juniors footwear brand Rocket Dog will launch its online retail store on November 1. The new shopping tool is the final addition to a newly re-designed website that currently features an interactive space for Rocket Dog fans to have fun, network, be creative and now indulge in virtual shoe-shopping heaven.

Rocketdog.com was designed so our customers would have an interactive, one-stop shop to buy shoes and everything else they enjoy doing,” says Mike Womack, President of Rocket Dog. “The e-commerce store is an imperative addition as we continue to build the Rocket Dog brand.”

Boasting colorful graphics and cute taglines, the online store is divided into categories such as “A Little Flat-tery,” “Biker Babes,” “I (heart) Color,” “School Gal Pals,” “Street Sneaks,” “That 70’s Shoe” and “Warm Fuzzies.”

Footwear is also organized into standard categories such as Boots, Flats, Rain Boots, Sneakers, Vegan and Wedges.

With prices starting at $20 and offices in Los Angeles and New York City and an international headquarters in London, Rocket Dog offers women’s, men’s and children’s footwear with distribution across North and Central America, Europe and the Middle East. Since the late 1990s, the line has been distributed at leading department stores, specialty boutiques, surf shops and online retailers worldwide.