by Melanie Gropler

Graziano de Boni is the new man on baord at stud-loaded luxury fashion brand Philipp Plein. He will serve the company as president and CEO for the Americas and also join the Philipp Plein board.
De Boni brings with him longterm experience in the luxury fashion segment: Most recently serving as the chief executive officer of Gorgio Armani's North America division (2011-2014), he has also held leading roles at the American division of Coach, Prada, Valentino, Marzotto, and Hugo Boss over the past decades.

"I am very happy to have Mr. De Boni on board, he will help our team to develop our fast growing business in the Americas and bring his extensive experience in luxury and fashion to support our global strategy", commented Philipp Plein.