Premiere Vision and Expofil, the two international fabric and yarn exhibitions held in Paris March 9-12, were successful despite a public transportation strike in the French capital during their run. The two fairs registered a more than 31,100 visitors. This number is encouraging, because it is comparable with the amount of people who attended the February 2004 editions.

In addition, when the shaky economic environment and the severe climate of competition for European textiles are also factored in, the performance of the two fairs is an especially strong achievement.

Visitors coming from far away countries in Asia and the Americas brought positive results. Asian visitors accounted for about 9% of the total attendees while American visitors made up about 8%. There were more than 2,800 Asian visitors – including 1,230 from Japan – and more than 2,500 Americans at the events. As always, the majority of the visitors were from the European Union. Of these 23,600 Europeans, most were French. However, 13% were from Great Britain, nearly 10% were German and almost 9% were Italian.

Trend-wise, especially among sportswear companies, there was a strong use of linen, a perfect textile choice for summer’s high temperatures. In denim, intensive research has resulted in the creation of new surface interests. Never before have denim producers focused so strongly on offering better service, high-quality research and fresh product and trend suggestions for their clients.

A more detailed trend report from PV and Expofil will appear in the next issue of SPORTSWEAR INTERNATIONAL (issue #198, May-June 2005). The issue arrives on newsstands April 29.

For more information on Premiere Vision and Expofil, check out the following links:

www.premierevision.fr and www.expofil.com

– Maria Cristina Pavarini, Features Editor