Following the path of other clothing labels like Superdry, which launched a sleek-designed collection to cater for uncharted consumer segments, this season, streetwear men’s brand Original Penguin will debut a collection for fall 2016 at the forthcoming edition of Pitti Uomo in Florence, Italy. The range is called Blue Label and will present a more sophisticated look by giving a nod to men’s sartorial heritage and a subtler color palette comprising camel, navy and velvety plum hues.

Among the twenty-four debut products, one will find ’70s-inspired turtlenecks, silk blend sweater polos, cotton-silk blend shirts with penny collar, double pleat pants and woven shirts with Japanese fabrics, among others.