Outdoor apparel, equipment and footwear company Jack Wolfskin has appointed Melody Harris-Jensbach as chief executive with immediate effect. She succeeds Michael Rupp, who has been heading the company since July 2012. He decided to not extend his contract for personal reasons, as was said in a corporate statement.

Harris-Jensbach has collected experience in various leading fashion design and managment functions. After leading womenswear at Laurel/Escada and Esprit amongst others, she was appointed vice chairman and chief product officer at Puma in 2008. In 2012, Harris-Jensbach rejoined Esprit as chief product & design officer, but stepped back from this position about one year ago.

“I am delighted to welcome Melody to Jack Wolfskin. She has thirty years of experience in the fashion retail and the sports industry and will take Jack Wolfskin on to its next phase of growth,” said Axel Herberg, chairman of the Jack Wolfskin supervisory board. He furthermore thanked Michael Rupp for his contribution to Jack Wolfskin, especially for leading the international expansion.