Sportswear brand Puma has appointed Martyn Bowen as general manager of Europe, Middle East and Asia (EMEA) with immediate effect. His predecessor Volfango Bondi, general manager Europe, decided to leave the company to "pursue other opportunities". Bowen will be based at the company’s headquarters in Herzogenaurach (Germany), reporting to CEO Bjørn Gulden. As general manager of the EMEA region, he should help increase efficiency and a constant alignment of the respective sales teams.

Martyn Bowen is a brand’s veteran who has served Puma for twenty years in a variety of positions, such as export manager Eastern Europe, area general manager Eastern Europe and general manager Austria.