Despite the general depressed market atmosphere, the first in this season’s series of European textile fairs, Munich Fabric Start (, closed its doors with significant results. The event, which took place September 6 to 8 in Munich, showcased novelties for fall/winter 2007-08. It registered an overall 15% increase of visitors compared with the September 2005 edition. Foreign attendance remained stable (they accounted for about 20% of the total) although there was a slight increase in visitors from Scandinavian countries.

International jeanswear visitors were especially visible at the Blue Zone pavilion, an area in the Zenith Hall hosting 47 companies, including denim and casual fabric manufacturers and finishers and specialists in the jeanswear production process. Insiders from brands such as Acne, G-Star, Lee Cooper, Levi’s, Mango, Mavi Jeans, Next and Tommy Hilfiger were seen there.

Exhibitors are showing increasing interest in this fair because of its strategic timing for the industry’s specific needs and for the clearly focused identity as casual and denim-oriented meeting point.

Munich Fabric Start also hosted for the first time its Asia Salon, an area occupied by 62 selected high-end Eastern fabric manufacturers. “We don’t want to create an Asian trade show,” said executive director Wolfgang Klinder. “We want, instead to continue to work with refined and up-market companies, and trustworthy partners European manufacturers need now. For this we will continue moving in this direction.”

— Maria Cristina Pavarini, Senior Features Editor