French denim brand Le Temps des Cerises is rounding out its offer with a new premium line to be launched as part of its 2014–15 winter collection. The new premium line for women features slim-fit styles with various details and bi-material characteristics such as synthetic leather mixed with denim or varying grades of denim combined.
Many details such as zippers, overlays and quilted knees add a biker flair and complete the material detailing while also achieving a cooler, feminine look. The four models are offered in loose or slim fit as 7/8 length jeans.
The new line will be sold in multibrand stores under the name Le Temps des Cerises Premium starting in July 2014. At about €120 per pair, pricing will be slightly higher than the label’s main line.
Le Temps des Cerises continues to develop its fashion range with this new collection. In November 2013 the brand – based in the south of France – launched its thoroughly feminine, curve-hugging Morpho-jeans with special Tri-Blend Technology®. This summer it will unveil various jeans models sporting metallic visual effects in a line called “Denim irisé.”