JD Sports enters Germany: The British sportswear chain will take over the German company Isico Sports and its stores. Until the May 22, 2014, all ten Isico Sports shops located in Berlin (6), Hamburg (2), Frankfurt (1) and Hannover (1) will be remodeled and reopened. In addition, there are two further German openings planned in Dortmund and Viernheim during June 2014.
JD Sports opened its first store for American sports goods in Bury (Greater Manchester) in 1981. Nowadays the retailer operates numerous stores in the UK plus branches in Ireland (10 stores), France (13 stores), Spain (6 stores), the Netherlands (15 stores) and as of this month, Germany. Among their assortment of brands, customers can find products of Adidas, New Era or Nike.