London based denim label Ida has joined forces with Bamford, the clothing brand of Lady Carole Bamford, founder of Daylesford Organics. Ida’s signature high waisted jeans have been brought in to complement Bamford’s knitwear and double-face cashmere pieces, and exclusive denim washes are being developed to make the union yet more convincing. To mark the beginning of the collaboration, an Ida pop up area was recently launched in Bamford’s flagship store in Kingham, Gloucestershire. The Ida denim range will also be available at the knitwear purveyor’s London store.